Charlee Swim is a born & bred Australian swimwear label based in Noosa Heads, Queensland.
Not only do we create pieces that stand out from the crowd, we focus on sustainability and draw inspiration from the modern woman.
Our swimwear is made from high quality recycled lycra from post – consumer materials such as old fishing nets & carpets and the lining in our swimmers are made from plastic water bottles.
All of Charlee Swim is designed in our Noosa Studio and sewed in QLD where every piece is a labour of love, carefully created to give you the highest of quality and individuality.
Love from the Charlee Swim team x
Charlee Swim is an independent family owned business who have a passion for sustainability. Like you, we care for our environment and will take any measure to ensure we are part of the good. We believe in the transparency of the industry and our door is always open to talk honestly about our values and practices.
Each collection is thought out carefully with the goal to keep our impact minimal each time. We only produce two to three collections each year disregarding the usual seasonal timeline that mainstream brands follow. With our fabrics, practices and ethics – Charlee Swim aims to be apart of the change that we’re starting to see today in the fashion industry. The meaning of being a sustainable business is constantly evolving and we will be learning and improving within each collection.
Join the Charlee Swim journey and read more into our practices below.
Quality and durability are important to us when selecting our fabrics.
Our fabrics are unique – the main fabric is made in Italy from regenerated materials made out of anywhere from of old fishing nets, carpets and industrial plastic rescued from landfill and oceans all around the world by the company ECONYLÒ. It is also the highest quality Lycra we have come across. It sticks to its shape and doesn’t have too much stretch so it sucks in everything – and we mean everything. It is suitable for chlorinated pools (as long as you follow the care instructions – rinse!) and the colour will never fade.
Linings are often overlooked when producing a swimsuit but they do certainly make up half of it. It was so important to us to select a suitable fabric with longevity and texture in mind. It is butter soft making it feel like silk against the skin and won’t pill or pull. Oh and did we mention it’s also recycled? Made from single use plastic bottles destined for landfill.
Our fabric gets sublimated in Sydney and our prints are extremely unique and very exclusive to Charlee Swim. Sublimation printing is an extremely sustainable way of printing as it eliminates water entirely from the process. We work with mainly Australian based designers for our prints but have also collaborated with artists from New Zealand.
Every single piece of packaging we use – is sustainable. Our post bags are 100% compostable made from corn starch and are re-usable for our customers to send their swimmers back in for an exchange. Our tissue paper and customised stickers are both compostable as well proudly made in Australia. Our swing tags are made from recycled cardboard and are used sparingly – mainly only used on our garments in store. We use absolutely zero plastic in our packaging to customers or to stockists.
We believe if there’s a way to improve our impact, then we have to do it.
Being made to order, we never waste any fabric. Currently, our last collection of our swim is hand made in our Noosa studio by hand by Charlee. As we were getting busier we had to out-source our sewing but still wanted to keep it in Australia, this means that our latest collection ‘Bloom’ is made outside of the studio but still sustainably and by women who live in Queensland and earn an above average wage.
When manufacturing we try to reduce our waste as much as possible. All of our samples are done in left over fabric from past collections and other left over fabric is used to make scrunchies to give out with every order in the future.
When cutting, we only take what we need and attempt to place our patterns in different directions to save fabric. Our straps are also made from offcuts and never specifically cut for their purpose.
We recycle all past patterns, cardboard, paper scraps, and soft plastics that come in to the studio from suppliers.
We take time to create your swimsuit to be as sustainable as possible with such quality for it to last you many years to come.