The phone industry has a HUGE problem. Greedy companies use cheap, polluting plastics for their phone cases. We decided that you and our planet deserve better so we created the World’s first 100% compostable phone case.

Yah, our cases protect your phone. But check these facts out for how they are even better.
30% less carbon emissions
34% less water usage
80% less waste production

Help us keep 1 BILLION pounds of plastic from ever being made.

Here at Pela we have a big, hairy audacious goal. We want to create a waste free future.

We believe that the technology exists to make our BHAG a reality, it just takes the right company with the right community to make these products the new normal.

This is why we are developing products made of environmentally sensible materials. To educate and inspire the global community of people who are committed to making a positive impact on our planet.

Put simply, we believe in better. Everyday Products Without Everyday Waste™

This all started with Jeremy Lang, our founder. He saw first hand the damage plastic was doing to our oceans while on family vacation in Hawaii in 2008. Jeremy had the courage to spend years experimenting with new materials to try and find an alternative to plastic that could be used in everyday products.

It’s one thing to have a strong mission and purpose, it is another thing entirely to create and nurture the team and community required to make this waste free future a reality.

This is why we created our core values. To help us and our community stay the course.

These are the 4 “C’s” we’ve curated. We hope they mean as much to you as they do to us.

Commit to a culture that builds a vibrant community.

We want to play, have fun, and laugh together. We want to engage in meaningful debate, to have the right conversations so that we can create value for ALL of our stakeholders. We call this ‘taking care of the whole’. Everything we do together must be good for us as individuals, as a team, as a business, for our community and ultimately for our planet. There is no planet B.

Two quotes that inspire us:

“We are the people we’ve been waiting for.”
“We will rise up through our children.”

Foster creativity to inspire innovation.
Better is born from creativity. The only reason things are the way they are is because other people made it that way. Which means with a little bit of creativity we can make things better.

Live with awareness and consciousness of the impact of our choices.
We are mindful of the impact of even the smallest decisions.
We are grateful for both the opportunities and the challenges we face.
We are humbled by the lessons learned in both wins and losses.
We are concerned only with what’s right instead of who’s right.

Embrace courage by taking action despite uncertainty.
To disrupt traditional ways of thinking and challenge the status quo, you need courage. It allows us to accept that we don’t know everything, but we’re willing to learn and try the seemingly impossible.
Meaningful impact is made when you are willing to tackle bold initiatives in which there is a chance of failing. Coming out with a black eye doesn’t mean we are weak, it means we were not afraid to take a shot at something worth doing.


Your Impact
1 Million Cases

With your help, we’ve sold over a million cases to date, which equates to 507,550 pounds of plastic that was prevented from entering the waste stream, based on the average conventional plastic case and packaging weighing 0.33 pounds. It’s a great start and going forward, we hope to create bigger impact with the support of our community.

Our Mission
1 Billion Pounds of Plastic

Our goal is to remove 1 billion pounds of plastic from the waste stream by 2028. It’s ambitious but with the support we’ve been getting from our community, and the help and awareness being built by our partners, this goal is a real possibility. We dream of a waste free future and part of that requires us turning off the tap on plastics entirely.

Our Impact so far
With the support of you & our partners:

$536,196 donated to grassroots environmental groups through 1% For The Planet.
$20,000 donated to MedShare to help COVID-19 relief efforts.
30,224 people in Kenya given access to clean water for a year through ME to WE.
49,082 feet of surf coastline preserved and conserved.
166,810 waves saved (16.68 ocean ecosystems protected).
$41,000 donated to Support + Feed to provide plant-based meals to communities in need during the COVID-19 crisis.

Over 1 Million People Have Switched to Pela
Saving 560,000 kg CO2e, which is equivalent to saving the emissions emitted by:

72 million phone charges
1.4 million miles driven
17 million plastic bags

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Ethic Earth™