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True north isn’t a place, it’s a feeling, Ursa Major (the ‘Great Bear’ in Latin) is the largest visible constellation in the northern sky and has long been used to find True North. To us, it’s a powerful reminder to follow your inner compass and forge your own path in life.

Forest-Infused, Adventure-Inspired.

Ten years ago we moved from New York City to the mountains of Vermont to simplify our lives and be closer to the great outdoors.

It didn’t take long to notice the effects of our new, healthier lifestyle: mind, body, spirit and skin – all changed for the better.

Inspired by adventurous days on the trail, we created Ursa Major to help others – no matter where they live – get that “healthy mountain glow”.

Pure, powerful and refreshing, our forest-infused formulas harness nature’s most effective ingredients to help you achieve clear, healthy skin.

Thank you for giving Ursa Major a shot. May your days be filled with good health, plenty of adventure, and new possibilities.

We obsess so you don’t have to…

We’re not some huge, soulless company churning out cost-optimized products to maximize our bottom line. We’re doing this because we’re obsessive about the craft of making awesome natural skin and body care products, nothing less.

We strive to formulate hard-working products that do more in less time so you can get out the door and enjoy what really counts. No complex, mandated multi-step routines here – just grab what you need and go.

No marketing-driven launch timelines here – we only launch a product once it checks all the boxes, no matter how long it takes. Is it clean? Is it effective? Does it offer a sublime experience? Most importantly, do we love it?

The days of “grooming” and “beauty” are over. Skin is skin. Want a fantastic sulfate-free face cleanser? How about a natural deodorant that you can really count on? Or a face wipe to reboot skin on the fly? We’ve got you covered.

Smart, Sustainable Packaging

We are constantly evaluating and looking for ways to optimize our packaging materials and production methods. Whenever possible, we max out on post-consumer recycled content, use renewable energy to manufacture and source from within the United States to lower our carbon footprint. Here are some recent major wins:

Transitioned all 8 fl oz bottles to at least 50% PCR content
Launched new tubes containing 59.1% PCR plastic and 40.9% sugarcane bioresin
Moved to a more sustainable, FSC certified paper stock for the majority of our secondary packaging
Produced over 90% of cartons at a carbon neutral facility, with 100% renewable energy
Became plastic negative, meaning that we remove two plastic bottles from the environment for every bottle we sell

More planet, less plastic

We are so proud to be one of the first Plastic Negative clean skincare brands. In partnership with rePurpose Global, we remove two plastic bottles from the environment for every bottle we sell.

Why? As passionate advocates for the outdoors, we adhere to the “leave it better than you found it” philosophy. Going Plastic Negative is one important step in having a net positive impact on people and planet.

But we’re not stopping there: we’ve already started the process of moving towards more sustainable packaging alternatives – stay tuned!

Fresh and Clean from the Ground Up

Ingredients don’t just affect human health, they also impact the world around us. We use only safe, clean, naturally-derived ingredients while avoiding all irritating and unhealthy conventional chemicals. As part of our commitment to clean ingredients, we aim to use as much organic content as possible, while responsibly sourcing everything that goes into our products and providing Full Disclosure™ ingredient lists (including trace ingredients).

Certified B Corporation

How we treat our employees, customers, community and environment is just as important as how we treat our skin. As a certified B Corporation, we’re redefining success beyond financial goals and using business to make a positive impact on people and planet.

Giving Back

To help offset our impact, we partner with a range of organizations to protect and preserve the planet while promoting accessibility to the great outdoors.

To date, your Ursa Major purchases have funded projects at the Sierra Club, National Wildlife Federation, National Park Foundation, Clean the World, Vermont Land Trust, One Tree Planted and Outward Bound for Veterans (and more). Nice work!

The Road Ahead

This is an ongoing journey and we hope you’ll come along for the ride. If you have feedback, suggestions or ideas you’d like to see us work on, drop us a line. Until then, here’s a look at the major peaks we’re working to summit:

Reducing our single-use plastic output by 60% by 2022
Maximizing recyclable and reusable packaging materials
Ensuring that more of our ingredients meet certified organic and fair trade standards
Protecting and enabling access to the great outdoors

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Ethic Earth™